Competitive Intelligence · New

Competitor tracking that shows its work.

IntelBrief watches your competitors' pricing, feature, hiring and messaging pages and sends you one brief a month. Every line quotes the page it came from and links to it. Nothing is inferred.

No contracts·Cancel anytime·Set up in minutes

7signal types tracked
5competitors per account
100%claims sourced & linked
$9/moflat rate, no seats
Every line is sourced

The AI writes summaries, but the evidence text comes directly from the scraped page — never from the model's inference. Verify any claim in one click.

Gated sources are flagged

If a page doesn't exist or is behind a login, the brief says so explicitly. We never pad a report with noise to fill space.

No hallucinated competitors

We only report on URLs you add. Nothing is inferred about companies you haven't tracked, and nothing is invented about the ones you have.


Live intelligence feed

What we watch

Pricing changes, feature launches, press coverage, hiring spikes, blog posts — all surfaced automatically and explained in plain English.

IntelBrief — Intelligence FeedLIVE
$
PRICINGrivalapp.com2 days ago
Raised Starter plan from $29 → $39/mo. Pro and Enterprise tiers unchanged.
“Starting at $39/month — Starter plan includes up to 3 users…”
rivalapp.com/pricing · High confidence
NEWScompetefast.co4 days ago
CompeteFast raises $12M Series A to expand enterprise offering — TechCrunch
via TechCrunch · Google News
HIRINGgrowthco.app5 days ago
Careers page updated: 4 new ML Engineer roles and a Head of AI Products added.
“Senior ML Engineer (×3), Head of AI Products — all new this month”
growthco.app/careers · Medium confidence
BLOGsaasenemy.io1 week ago
New blog post: “How we rebuilt our analytics engine with AI” — product launch signal.
saasenemy.io/blog · New content detected
MESSAGINGrapidscale.io1 week ago
Homepage headline rewritten from “for growing startups” to “Enterprise-ready from day one.”
rapidscale.io · High confidence

Intelligence signals

Seven signals

Every signal is sourced, classified, and explained — so you know what actually changed and where to verify it.

Pricing

Catch price increases, tier restructuring, and discount shifts before your sales team hears it from a lost deal.

Features

Monitor feature pages for new launches, removals, and positioning changes — diffed against last month.

Messaging

Track homepage headlines, taglines, and ICP language. When they reposition, you'll see the exact words they changed.

News

Every scan pulls recent press via Google News. Funding rounds, partnerships, acquisitions — automatically surfaced.

Hiring

A careers page is the least-managed page a company owns. Three ML roles in a month tells you what they're building before their marketing does.

Blog

Detect new blog posts before the press does. Product announcements, customer stories, strategic content — all tracked.

Changelog

Monitor release notes and update logs. When they ship something quietly, your brief surfaces it with the exact text.

Social

LinkedIn and Twitter/X monitoring where social profiles are publicly available — included at no extra charge.


How it works

How it works

No integrations, no dashboards to check, no alerts to triage. Just a brief in your inbox when something worth knowing happens.

01

Add your competitors

Paste in up to five competitor URLs. We accept bare domains. That's the only setup required.

02

We scan everything

Pricing, features, homepage, blog, changelog, careers pages — scraped and diffed. We also hit Google News automatically.

03

Brief delivered

Claude reads every finding and writes a sourced intelligence brief. Everything also streams into your live feed — filterable by signal type.


Hiring signals

Why job postings matter

A careers page is the least-managed page a company owns. Three ML roles in a month tells you what they're building before their marketing does.

IntelBrief monitors each competitor's /careers and /jobs pages and surfaces the patterns that matter.

Role spikesSudden increase in a function = product investment signal
Market signalsNew enterprise sales roles = moving upmarket
AI
Tech signalsML engineers = AI features incoming
Hiring intelligence · growthco.app
GrowthCo
Senior ML Engineer × 3
Engineering · Remote · Posted this month
Spike ↑
Head of AI Products
Product · San Francisco · Posted this month
New role
Enterprise Account Executive × 2
Sales · New York · Posted this month
New role
Signal: 4 AI/ML hires + 2 enterprise sales roles in 30 days. GrowthCo is likely building an AI feature set and moving upmarket simultaneously. Expect an enterprise AI announcement in Q3–Q4.

Live intelligence

What a brief looks like

Every change sourced and explained. No cleanup required.

intel-brief.com/reports
Dashboard
Reports
Battlecards
Intel Feed
Competitors
rivalapp.com2
bigcorp.io1
startup.com
rivalapp.com
SCAN · JUL 1, 2026 · 03:02 UTC · 6 PAGES · 2 CHANGES
2 HIGH1 MED4 CLEAN
AI Executive Summary
rivalapp.com raised Starter prices 34% while gating AI behind Enterprise. They're qualifying out budget buyers and moving upmarket. This opens a price gap below $39.
PRICING CHANGEHIGH CONFIDENCErivalapp.com/pricing · jul 1
Raised Starter from $29 → $39/mo. Annual discount bumped 15% → 20%. Pro and Enterprise unchanged.
“Starting at $39/month — Starter plan includes up to 3 users…” (previously $29/month)
FEATURE UPDATEHIGH CONFIDENCErivalapp.com/features · jul 1
Added AI Assistant (Beta) to Enterprise tier only. Previously absent from all tiers. No pricing change on Enterprise.
“AI assistant (Beta) — Included in Enterprise plan.”
HIRING SIGNALMED CONFIDENCErivalapp.com/careers · jul 1
Posted 3 new enterprise sales roles in NYC and London — Account Executive, Enterprise × 2 and Sales Engineer × 1.
Battlecard · rivalapp
Win Strategy
Price gap opened at $29–$39. Lead with your entry tier. Frame their raise as a "bait and switch."
Key Weakness
AI is Enterprise-only. Exploit this if prospect is mid-market and expects AI out of the box.
Objection Handler
"They just raised Starter 34% — we're still at [your price] with AI included."
Truth Layer
They say: "AI-powered platform." Market reality: AI is a single Beta feature behind their top tier paywall.

Pricing

Pricing

No tiers, no upsells, no seats. Everything we build is available to every subscriber.

Founders Pricing — Early members only
$9/mo
flat rate · cancel anytime

Lock in $9/mo forever as a founding member. Price increases to $25/mo for future subscribers.

For founders, PMs, and sales teams who need real competitive intelligence — without a $15k/year contract.

5 competitors tracked
Pricing page monitoring
Feature page tracking
Homepage & messaging diff
Blog & changelog monitoring
Careers page hiring signals
Google News monitoring
Intelligence Feed dashboard
Monthly AI-written brief
Every claim sourced & linked
AI chat with competitor history

Cancel anytime · No contracts · Set up in 3 minutes

Crayon and Klue don't publish pricing. Buyers report annual contracts in the five figures. IntelBrief is $9/month, self-serve.


Common questions

Everything you need to know.

What exactly do you monitor?

Seven signal types: pricing pages, feature pages, homepages, blog, changelog, careers pages, and Google News. LinkedIn and Twitter/X monitoring is also included where social profiles are available. We diff actual content — CSS and layout changes are filtered out.

How is this different from Google Alerts?

Google Alerts catches name mentions. IntelBrief catches moves — pricing changes, feature launches, repositioning, hiring spikes — and explains what each one means for you. Every claim links to the source page.

What if a competitor doesn't have a pricing page?

We still monitor their feature page, homepage, blog, and careers pages. If a source doesn't exist or is gated, the report says so explicitly — we never pad a brief with noise.

How do I know the brief isn't hallucinating?

Every line cites its source with a direct link. The AI writes summaries, but the evidence text comes directly from the scraped page — never from the model's inference. Any personal information in scraped text is automatically redacted. Verify any claim in one click.

Is the pricing per seat?

No. Flat $9/mo for your whole team — no per-seat pricing, no hidden fees. Cancel anytime.

Know before they move.

Set up in 3 minutes. Five competitors. Seven signal types. Automated briefs with every claim sourced.

Cancel anytime · No contracts · No setup fees